June 08, 2007
ETHERYL wins public bid with HEC MBA programme
ETHERYL recently won a public bid (Paris Chamber of Commerce) to provide HEC with an electronic application and student management system to power their elite MBA Programme.
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May 14, 2007
Exeter school in virtual initiative using NetVestibule
For many would-be MBA students, especially those from overseas, discovering what a school is “really“ like can be difficult.
However, the University of Exeter School of Business and Economics in the UK believes it may well have found a solution.
It has launched its own virtual community, which has already proved immensely popular in the few weeks it has been running. although it has only been running a few weeks, has proved to be immensely popular.
Following an application to the school, the student is given access to its school’s
intranet community. The applicant can contact future students, find accommodation, organise meetings, discover other students from his or her home country, share information and exchange gossip.
The intranet features a message board, applicants’ profiles and a class blog.
“The students have taken to it very quickly,“ says Charles Beard, marketing manager at the school.
“It is a great opportunity for them to meet fellow students of the future. For this generation, it is a very natural form of communication for them.
“They are getting into the community that will last them for the rest of their lives.The virtual community gives would-be students a much quicker and more relevant route to information, adds Mr Beard.“
“Many students, especially those coming from overseas, are incredibly isolated and they really know very little about what they are applying for.
“A system like this helps them identify the people from their own course and [allows them to] get a feel of the community they are going to be moving into.“
Mr Beard now hopes the enthusiastic response from applicants using the Net will now translate into student placements
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May 30, 2006
Admissions Sites Growing in Importance
ABC News, 22 May 2006
News excerpt:
New data reveal that college and university Web sites are the second most important component of recruiting efforts, behind campus visits by prospective students. Specifically, online tools such as blogs are attracting growing numbers of high school students to help them decide what institution to attend. Other institutions offer different kinds of online resources. North Dakota State University, for example, lets students find others with similar interests and exchange e-mail. Reflecting the inclinations of today's college-bound students, unedited online resources have become important offerings, despite grammatical and spelling mistakes, according to several higher education consultants. Steve Kappler, an executive director at consulting firm Stamats, said that the informality of such tools is appealing to students. He encouraged colleges and universities to let all but "egregious" content be posted in such venues. Many see the emergence of Internet resources as a way to give prospective students the opportunity to talk to current students, bypassing what they might see as the sales pitch of admissions officers.
http://abcnews.go.com/Technology/wireStory?id=1990599
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May 19, 2006
NetVestibule Yield Testimonial
MBSNet is a real hit with the Specialist Masters. Thanks for your
help and support as always.
Posted by root at 11:50 AM | Comments (0) | TrackBack
May 16, 2006
NetVestibule Alumni Testimonial
Many of our alumni are only occasionally in contact with us and it is therefore essential that when they do contact us, they are left with the best possible impression.
We are only exploring the many functionalities offered by the site and we look forward to exploiting it more, in particular for re-connecting with "lost alumni"
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February 03, 2006
Introducing an exciting new partnership with Access MBA
Access MBA is a premium provider of MBA fairs with unique one-on-one sessions between candidates and admissions officers.
I am proud to announce this new strategic partnership with Access MBA from the Advent Group. The synergies between our two entities are natural: with its MBA fairs and magazines, Access MBA is a key instigator of relevant physical meetings between prospects and MBA Programmes; Etheryl typically provides the subsequent building blocks to process and manage those candidates with NetApply CRM and NetVestibule.
As part of this partnership, Etheryl will supply the technology to power the new Access MBA Network, a premium community platform that will extend candidate-to-candidate and candidate-to-institution interactions before and after the actual fairs. Naturally, we will be leveraging our award-winning NetVestibule engine to drive this platform.
My team and I look forward to a long and fruitful collaboration with Christophe Coutat and his team.
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January 18, 2006
Our partner BoostZone presents à l'Atelier BNP Paribas
Our partner Boostzone is presenting its innovative solutions based on the NetVestibule Social Networking Platform at l'Atelier BNP Paribas on Tuesday January 24th 2006, 9am.
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October 16, 2005
Featured customer: Manchester Business School
Today
we would like to salute Manchester
Business School and their admissions and alumni team. Indeed,
over the past 12-15 months, MBS has embraced our
original vision of a Student Lifecycle Continuum, and
is on the brink to unveil one of the first if not the only true
continuum worthy of such definition. Initially, the MBA admissions
team selected NetApply
to replace its former provider; the distance learning branch
(MBS Worldwide) also picked up a license of NetApply. Then NetVestibule
was introduced to welcome the select MBA candidates admitted by
the AdCom, but also to help transform them into students and therefore
increase the so-important yield. Later, they introduced our pre-applicant
inquiry form that helps identify hot-prospects in order to entice
them to apply with a personalized and pre-filled PDF application.
Within a month, MBS will be rolling out our NetVestibule
for Alumni module, gradually servicing up to 20 000 alumni...
We are thrilled to be working with MBS and look forward to visiting them in the great city of Manchester which is just an hour away from Paris by plane.
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September 06, 2005
Etheryl announces a partnership with Boostzone
Boostzone has selected our professional solution to offer a complete service to bring professional networks to life ("pour des réseaux professionels vivants"). Boostzone provides its customers complete consulting, guidance and staffing to formalize and structure all interactions within the community created by the professional entity, aiming to facilitate value-adding exchanges between the entity and its members.
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August 09, 2005
Etheryl integrates Atafoto's 3D Album Server technology into NetVestibule
Etheryl selected Atafoto for their elegant 3D album server module. NetVestibule will integrate this component to display various personal and group image galleries as well as "profile books" for the academic version.
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June 10, 2005
Copy of my comment to David Teten's blog entry on Social Software landscape
Here is a copy of my comment to David Teten's blog entry on Social Software landscape:
Dear David,
Thank you for this map. It is very helpful to understand the wide ranging applications of this fast evolving field.
Please allow me to introduce ETHERYL S.A.S., a Paris-based company that I founded in 2001. We provide social software and solutions (the NetVestibule suite) to academic (from candidate to alumni), professional (corporate alumni) and associative entities.
In terms of your map, it fits in the “Enterprise” column, but belongs to a number of categories within the “Business Purpose” row, that is: RCM, Workflow (candidate and yield management at the pre-student level), Blogs (each account has a community-visible blog), Social Network Analysis (we help school analyze the online behaviour of the accepted student pool to determine the evolution of their yield and act upon it with built-in CRM tools), with a bit of career related management too! Overall though, it fits in the RCM category (to simplify).
We operate dedicated and fully managed communities for our customers as an ASP (software as rental/service). Some of our references include:
- INSEAD (France, Singapore) - the #1 business school outside the US
- Manchester Business School (UK)
- Manchester Worldwide - Distance Learning (UK)
- Trinity MBA (Dublin, Ireland)
- Club Proctérien (French alumni of P&G)
- European Professional Women’s Network (15 European cities, including Paris, London, Amsterdam, Vienna, Milan, Oslo, Stockholm, Madrid, etc…)
…
I look forward to reading your book; I have to check if it is available in France (or via Amazon.fr).
Best regards,
Yann Lechelle CEO - ETHERYL
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May 20, 2005
Announcing SMS broadcast module for CRM and high-impact communication
Etheryl is proud to announce the integration of an SMS broadcast module that works in conjunction with the existing CRM bulk-email feature in NetVestibule. Bulk SMS sending provides high-impact and high-visibility delivery of messages, especially useful during the recruitment campaign in academic institutions, or for any last-minute or urgent communication around community calendar events.
Please contact us for information on availability and pricing.
Posted by root at 05:18 PM | Comments (0) | TrackBack
February 22, 2005
Announcing French localization for NetVestibule
With the December 2004 rollout of an online community platform for "LE CLUB PROCTÉRIEN" (an association of Procter & Gamble French alumni), Etheryl announces its first localized version of NetVestibule in French. Prior to that, NetVestibule was only available in English. Going forward, this upgrade will allow us to translate NetVestibule to other local languages with much ease.
Posted by root at 12:28 PM | Comments (0) | TrackBack
January 10, 2005
About NetVestibule...
NetVestibule is ideal for...
academic institutions in a competitive ranking environment
institutions looking to grow enrollment
alumni groups or alumni departments and
professional or theme-based networks...
... looking to grow membership base and donations
... and more!
NetVestibule makes it easy to...
manage a flow of students or members
increase the "class-bonding" or "esprit de
corps"
decrease workload and FAQ management
manage the yield in real-time
create a profile or resume book in seconds
reach out to clusters of users at once (CRM)
... and more!
NetVestibule Key Benefits & Features
fully managed ASP (web-based & hosted)
tailored to your needs within weeks
integrated with your legacy applications
sophisticated communications backbone:
email notifications, forum, blogs,
group clusters, topics....
secure online payment option
... and more!
Posted by root at 10:40 AM | TrackBack
December 14, 2004
NetVestibule Testimonial
Working with Etheryl is like a case study in good customer service: innovative products, one-step-ahead-of-the-client thinking, and unfailingly cheery, responsive and effective service. Thank you! and keep it up...
Posted by root at 09:57 AM | Comments (0)
December 10, 2004
Announcing localized NetVestibule: English and French
Until now, NetVestibule was only offered in its English version. For LE CLUB PROCTÉRIEN (the alumni of Procter & Gamble France), Etheryl localized NetVestibule to French, inaugurating the way for future localizations.
Posted by root at 03:13 PM | Comments (0)
November 09, 2004
Guest Lecture on "Virtual Community Engines: One size fits all?"
November 9 @ The American University of Paris: I will be giving a guest lecture on "Virtual Community Engines: One size fits all?" as part of "Communautés Virtuelles, Agents intelligents", a course taught by Claudia Roda and Thierry Nabeth for the "Master Management et Ingénierie Economique" at the "Université of Marne La Vallée". Topics covered will include the difference between open communities (where half-a-billion potential web users converge to form highly focused interest groups) and closed communities (where users are invited to participate in a selective and closed community), but also the organizational effectiveness of the resulting virtual community (referencing my white paper). Of course, I will be deriving a lot of insights from past and current experiences with NetVestibule, Etheryl's commercial Virtual Community Engine and associated service.
Posted by root at 05:15 PM | Comments (0) | TrackBack
November 04, 2004
NetVestibule Testimonial
In our dealings with Etheryl we have always found them to be an extremely professional company who maintain a friendly relationship with us, their client. Their software is well thought out and functions reliably, while any problems and requests on our part have been dealt with immediately and with courtesy
Posted by root at 04:10 PM | Comments (0)
October 26, 2004
NetVestibule Testimonial
NetVestibule is definitely an ingenious concept - it provides the optimal yield combined based on some serious network algorithms. I felt it when I was vacillating on my choice of b-school -- MIT Sloan, Columbia GSB or INSEAD. Thanks to NetVestibule, with the great pre-school exposure I had with my classmates and buddies, I could make a confident decision with INSEAD.
Posted by root at 10:56 AM | Comments (0)
October 07, 2004
Etheryl incorporates SixApart's blogging technology
Etheryl selected SixApart's blogging technology MovableType to power Etheryl's website news section and NetVestibule editorial section for impactful 1-to-many publishing, content and knowledge management. Special integration plugin will bind the NetVestibule platform and in the inner workings of MovableType for seamless integration.
Posted by root at 09:48 AM | Comments (0)
October 06, 2004
NetVestibule Testimonial
Since we have begun working with Yann and his team, I haven't been able to come up with a single criticism. The product is fantastic, the support is always immediate and extremely efficient, the staff is friendly and helpful. NetVestibule has become a very valuable tool for our office, which has enabled us to contact and track students applying to the university. Any changes which have been made were always done quickly, with clear and precise information sent to us immediately. I hope to continue working closely with Etheryl for a very long time!
Posted by root at 01:05 PM | Comments (0)
September 30, 2004
NetVestibule brings impressive ROI to our customers
One of our customers in academia recently examined the value of our NetVestibule solution (for the recent September 2004 intake). The findings have been rather impressive: not only did the solution directly help save about half its cost, but it also helped improve the yield by a significant amount thus recovering up to half a million euros of tuition fees! The NetVestibule ROI is typically very positive - but in the current case, it is obviously multi-fold and therefore remarkable.
Posted by root at 05:51 PM | Comments (0)
September 14, 2004
NetVestibule Testimonial
Thank you very much for the efficient and professional service you provided to the development of the ParisPWN website. We increased our membership and simplified a lot of administrative processes for our community. We are looking forward to continue our successful partnership with ETHERYL.
Posted by root at 10:54 AM | Comments (0)
June 16, 2003
NetVestibule Testimonial
What a great tool for meeting incoming students and having them meet each other! Each morning I eagerly sign in to see new pictures, and watch the numbers of "active accounts" increase. NetVestibule really gives the admissions staff a more definite idea of the yield for the incoming class, and gives us a better feel for the quality of our incoming students. I personally can't thank you enough for all you've done to work with us to make this a success!
Posted by root at 11:05 AM | Comments (0)
NetVestibule Testimonial
NetVestibule is a gateway into the future of enrollment management, cutting across national frontiers; a virtual community gives way to a real civil society with palpable synergy at an etherizing pace.
Posted by root at 11:03 AM | Comments (0)
March 07, 2003
Etheryl releases state of the art features within NetVestibule
NetVestibule makes a leap in terms of feature set by incorporating metadata driven and multi-criteria filtering on its message board and mailing list technologies. This feature set now allows alumni communities to remain connected while garanteeing limited irrelevance and spam
Posted by root at 02:12 AM | Comments (0)
December 14, 2002
NetVestibule Testimonial
I am very impressed with the NetVestibule tool as well as the support provided by the Etheryl team. The tool has been useful for me in my practical preparations for the INSEAD MBA Programme, especially as I have been travelling to some remote locations during this period. In particular NetVestibule has proved to be an efficient way to become familiar with my fellow students and obtain important information from the school.
Posted by root at 10:04 AM | Comments (0)
November 22, 2002
NetVestibule Testimonial
That is the quickest response I have ever received from an email support team. Thanks!
Posted by root at 09:54 AM | Comments (0)
October 15, 2002
White Paper - Technology for Admissions Offices
Improving Service at the post-acceptance/pre-registration phase
Excerpt: As the various rankings and accompanying controversial debates illustrate, top business schools are indeed very competitive. And while those rankings mostly evaluate quantitative parameters such as GMAT scores, salary increases and number of papers published by the faculty, they often fail to include softer indicators such as service level. Rightly so, since service levels are very hard to measure, compare and often identify. In this paper, we will focus on the service level offered to prospective students from the time they receive their letter of admission, until they finally reach campus and register, or decide not to join. This period can last up to a year for candidates admitted early or for deferrals. The level of service offered to the prospects during this period has a direct impact on the following three typical case-study attributes: cost, revenue loss and finally, competitiveness.
Posted by root at 11:56 AM | Comments (0)
September 01, 2002
NetVestibule delivers yet another intake
Etheryl's customers are now welcoming their new students on campus. Our end-users are in the starting block for higher education, and in most cases, they have successfully organized their back-to-school agenda on NetVestibule, with their peers, optimizing logistics, such as transportation and housing, as well as DSL connectivity and mobile phone plans. Positive user feedback is rolling-in: "[...] the NetVestibule system has been fantastic. It is extremely fast to update and very user-friendly. Nice work. [...]"
Posted by root at 06:31 PM | Comments (0)
August 14, 2002
NetVestibule Testimonial
Our prospects love the product - they spend a lot of time networking with their peers and helping each other. This saves us a lot of time and helps us focus on other issues.
Posted by root at 10:55 AM | Comments (0)
NetVestibule Testimonial
Thanks to NetVestibule, we have been able to track and identify very early "sleeper" candidates who would otherwise not have contacted us to cancel. We were able to save valuable time and offer the seats to other candidates!
Posted by root at 10:55 AM | Comments (0)
July 14, 2002
NetVestibule Testimonial
NetVestibule is packed with timesaving and innovative features, from selective and individualized bulk-emails to topic centric chat room events with built-in RSVP system... The resulting online community is a very rich and life-like environment. It is an effective "playground" for our future students where they can interact while we can monitor any of their issues and concerns. 
Posted by root at 10:58 AM | Comments (0)
February 21, 2002
Contribution on designforcommunity.com
Discussion thread "Where tumbleweeds blow"
Getting traffic to a new community site is easy. What I'm interested in is getting people to start talking - essentially to themselves - while a site reaches critical mass. I've found best results so far by taking the line of 'Hey, there's no-one here, come and talk to yourself but help the community grow, be a pioneer' etc etc seems to work fairly well, but I wondered what other people's experiences were in getting-it-going?
– wrightee @ 1:22 PM CST on 1/28/2002
[...]
I think the notion of critical mass is really important. To me, this hypothetical value CM represents the point at which things start to happen. However, I see two very different contexts in which the critical mass will play a role: the open community that takes members from the largest pool (i.e. the Internet-wide community) and the closed community that replicates a physical or offline community that is typically finite and smaller. Respectively, I see the critical mass being the actual number of people in the first instance, and the actual number of interactions in the second instance. While in the first case reaching CM seems more a function of advertising or visibility (and of course proper design!), the second case usually requires more patience and more subtle events. I have found that for the closed community, the design is especially important. I am not talking about graphical design here, but rather about the virtual environment that respects the transposition from offline to online. My theory contends that if users feel that the user interface respects their offline representation (i.e. belonging to subgroups, respect their anonymity or shyness, allow them to be extravagant via a picture or bold characters), then they are more likely to migrate and interact online. The critical mass in this case is represented by the number of online events (or posts) that correspond to their offline equivalent. I shall study my own users' behaviours to find out if indeed this theory holds ground.
– Yann Lechelle (ylechelle) @ 4:38 AM CST on 2/21/2002
Posted by root at 04:38 AM | Comments (0)
June 19, 2001
NetVestibule wins Cap Gemini Ernst & Young Innovation Award
BARCELONA – The European Business Plan of the Year 2001 took place on June 18th and 19th at the IESE campus in Barcelona, hosting 13 teams from 13 top European business schools. The event staged various teams to present their business plans to a panel of industry, banking and consulting professionals. On the first day, the judges were asked to select the 6 finalists which were to present again on the following day for a final selection of 4 prize recipients. A first classical stream of awards was to be allocated to the most promising business plans, with a winner, a first and a second runner-up. These were respectively awarded to Imperial College, IESE Barcelona, and London Business School. Another type of award was to be granted to the most innovative business plan. This year, INSEAD took home the Cap Gemini Ernst & Young Innovation Award with the NetVestibule business plan.
Christoph Zott, Assistant Professor of Entrepreneurship at INSEAD, had selected and coached a “winner team” that was already formed within the New Ventures elective class. Led by Yann Lechelle, the NetVestibule team (pictured left) also comprising Neela Murkherjee, Laszlo Kreiner and Felix Vogler, demonstrated at the competition an innovative product and development plan likely to pioneer a new market. In a nutshell, the NetVestibule product offers an all-in-one ASP solution for the admissions departments of higher education institutions that wish to offer an interactive and online platform to their admitted candidates, a sort of highly specialized e-CRM system. Once in place, this platform allows the incoming class to optimize its logistics in a peer-to-peer fashion before reaching campus, leveraging the network effect that the embryonic community can provide, but also accelerating the creation of the network itself. This type of platform is especially useful for institutions like INSEAD, with a student population coming from all over the planet, and spanning over 70 nationalities. In fact, the INSEAD prospects have been benefiting from this platform since 2000.
Posted by root at 07:40 PM | Comments (0)
